Company Member & Director of Marketing and Communications
Lara has been a Company Member of TimeLine Theatre Company since 1998 and joined TimeLine's full-time staff in July 2006 as Director of Marketing and Communications. During her tenure on staff, TimeLine has more than tripled its annual earned income and increased subscriptions by 330%.
as producer for many of TimeLine's early productions,
including SUMMIT CONFERENCE, NO END OF BLAME, GASLIGHT, TO LIVE AS VARIOUSLY AS POSSIBLE, A CRY OF PLAYERS, NOT ABOUT NIGHTINGALES (6 Non-Equity Jeff Awards,
including Production), THE CRUCIBLE (5 Non-Equity Jeff Awards, including
Production), AWAKE AND SING! (5 Non-Equity Jeff Awards, including
Production) and THE LION IN WINTER. Other previous credits with TimeLine include marketing director for numerous individual productions and serving as a member of the Board of Directors for eight years. As a photographer, she has created nearly all of TimeLine's publicity and production photographs since the company's inception, and she currently serves as the theatre's primary graphic designer.
Lara previously was Director of Marketing and Public Relations at The Theatre School at DePaul University, where she worked for 13 seasons coordinating publicity, marketing strategy and special events for the Midwest's leading theatre training conservatory. In Chicago she has also worked at the Next Theatre, Roadworks Productions and Gateway Theatre Company. She holds a B.S. degree in journalism from the Medill School of Journalism at Northwestern University, and was a founding member and former co-chair of the Medill Alumni Club of Chicago. She has been a member of the Publicity Club of Chicago and served as chair of the marketing committee of the League of Chicago Theatres.
Lara has presented on arts marketing topics both locally and nationally, including at Chicago's Arts Engagement Exchange Learning Circles, for Chicago's Arts and Business Council workshops, at Americans for the Arts National Arts Marketing Conferences; as part of the Advanced Training Program of the National Arts Marketing Project; and at the Americans for the Arts Half-Century Summit in 2010.
updated June 2012